In a lot of law firms, winter can be a tough time. During the winter and the holidays, many parties may be unwilling to move forward on pursuing a new case. They might not have the finances to move forward with pursuing a new legal matter. This can be the case as parties are spending…
Tag: Law Firm
Getting over the temptation to do it yourself
When you own a law firm, delegation is really important. This is especially true the larger the law firm you have. To make sure that your law firm is run efficiently, the reality is that you just cannot do everything yourself. Whether it’s a legal task or a non-legal task, if you have delegated…
Cliche Law Firm Marketing Videos
Video marketing has become increasingly popular with law firm advertising. Videos can be used on a law firm’s webpage. They can be put on sites like YouTube, Facebook, Twitter, etc. It’s more common as well because videos are relatively easy to produce with the use of technology these days. Many law firms can produce them…
What is a frenemy in the legal world?
In any area of life, you have friends, and you, unfortunately, probably have some people you would consider to be enemies. Truth be told, in law firm land, it is not any different. Friends are people who have your back. Friends root for you to do well. Friends are happy when things are going well…
Buying the same brand and models of electronic hardware
The more law firm employees you have, the more law firm equipment you can end up having to buy and maintain. From computers, printers, copy machines, cell phones, postage machines, modems, routers, and other electronic equipment you might have to maintain, it can get more cumbersome than many realize. In a small law office, this…
Webpage backlinks are not dead
When law firms would focus on search engine optimization (“seo”) for their law firm webpage, not that long ago, it used to be that backlinks were the focus. A law firm could pay a company to get them hundreds or thousands of backlinks. Miraculously, the law firm would rank at the top of the search…
Another office suite law firms should consider
In a previous blog entry, I talked about the potential benefits of using Apache Open Office for their law firm. With Apache Open Office, law firms can get a complete office suite program that can do anything other office suites can do. They can also get this office suite without paying a dime. With the cost…
How donating to charities is a win-win
For those of you with law firms, there are lots of marketing opportunities for your law firm. From the internet to television, radio, magazines, billboards, the phone book, and other options, the possibilities are endless in terms of marketing your law firm. At the same time, in every community, there are lots of charities out…
Comprehensive Advertising Approach for Law Firms
For law firms trying to generate business, it’s important to have a comprehensive advertising approach. When they market their law firm, many will almost exclusively advertise singularly. In other words, they might pick up the phone book. Some firms might like billboards or signage. Others might make referrals to their source of business. Some might…
Who do applicants want to impress with their performance?
When a law firm interviews applicants, these individuals are interested in a job at the law firm. They are likely looking for opportunities, a paycheck, benefits, and a chance to advance their career. In some ways, many of these applicants may be screening the law firm to see if it is a good fit for…
The dilemma of escalating law firm costs
One of the hardest parts of law firm practice management is the dilemma of escalating costs. No matter the budgetary area within a law firm, on a yearly basis, costs generally creep up. This annual escalation of increasing costs can be a real problem for most law firms. How can a law firm cover the…
Having a no solicitation policy at your law firm
When you own a law firm or are in management at a law firm, solicitations can take a lot of your time. You cannot blame individuals and companies for wanting to solicit and generate business. Many individuals and companies work on commissions/sales. This makes soliciting business essential for their livelihood. But much of your time…