Social networking is the new search engine

Many law firms spend a significant amount of time and money trying to enhance their search engine placement.  When people search for an attorney in their field, they want to place at the top.  Many law firms understand that ranking at the top of a search engine for key terms can result in significant leads. Many…

You can’t like your own social networking posts

Whether law firms like it or not, social networking is important to law firm marketing these days.  This is especially true in service law industries where repetitive business is critical.  As referenced in the previous blog entry about bulletin mailers being a marketing method of the past, social networking sites are a great way for…