What does being on the first page of Google mean?

Lots of lawyers and law firms talk about wanting to be on the first page of Google for their practice areas. However, the reality is that there are four ways to be on the first page of Google in the search results. Yes, Google has made things that complex by offering lawyers and law firms…

What is the page rank of your law firm webpage?

Many spend a lot of time on pay-per-click advertising in attempt at driving traffic to their law firm webpage. The hope is that this traffic will ultimately result in leads. These leads are then supposed to turn into new clients. Of course, the cost of pay-per-click advertising is enormously expensive. For many who don’t know…