When you have a law firm, there are going to be periods of time where things are running fantastically. Everybody is moving in the same direction. Everybody is upbeat. Everybody is following the policies and procedures. Law firm life is good. On the other hand, in most law firms, there are going to feel as…
Author: Kirk C. Stange, Esq.
Do you have a social media policy for your law firm?
Social media is prominent in society at this point. From Facebook, Twitter, LinkedIn, Snapchat, Instagram, and a litany of other social media platforms, your employees are likely on social media. When employees go on social media, posts are often spontaneous. Employees generally get on social media when they are feeling a range of emotions, from…
Billboard advertising mostly a strategy of the past
Billboard advertising has been around for a long time. Lots of businesses use billboard advertising to get the word out about their business. The idea is that individuals driving down the road will see the billboard. Then, when they have a need, they will call that business. Many also think that billboard advertising has a…
It’s okay to pull the ripcord on some employees
When you are a law firm owner or manager, it can be a tough task managing employees. Try as you might to get all your employees moving in the same direction, there are times when this can be seemingly difficult or impossible. At almost any given time, there is usually at least one employee —…
Marketing efforts on the back burner
Many law firms are struggling to get new business. If you talk to a lot of lawyers and law firms, they will always concede that they could use some new business. Even if they’ve gotten some new business of late, many would concede that they could use “more” than what they have. Having new business…
Shrinking law school classes effecting law firms
In case you have not been paying attention, law school classes have been shrinking for some time now. The decline in the size of law school classes is widespread — and is not something that is isolated to specific schools or regions. Law firms that are excelling are well aware of this trend and are…
Do you have an accounts receivable problem?
Running a law firm costs a lot of money. From paying employees, rent, the cost of office supplies, utilities, insurance, taxes, and other miscellaneous expenses, it is not easy for most law firms. This is why some attorneys choose not to tangle with owning a law firm and instead work for others as an associate….
Open source program for designing advertisements
If you are putting out law firm advertisements in magazines, newspapers, or even online, putting these advertisements together can take a lot of time and skill. Some of the programs many use to put together these advertisements can be quite expensive. For many law firms, the cost, or recurring cost, of these programs can be…
Applicants who reference social activities in job interviews
Interviewing applicants for law firm jobs is tough. You have to sit and listen hard to the answers and questions of applicants. You have to attempt to read between the lines to get to the heart of an employee. What are they looking for in a job experience? Why do they want to work for…
Are you getting your practice management advice from the right source?
If you are a law firm owner or manager, it is important to hear from others who have experience in law firm practice management. Just like any other area in life, going to somebody with experience is vital to being successful. After all, if you listen to those who have come before you, you may…
Relying solely on referrals is dangerous
Referrals can be an important component of the business of many law firms. Whether those referrals are from other legal professionals, networking contacts, social contacts, or former clients, they can help a lot of law firms. New clients that come from referrals can be some of the best kinds of clients a law firm gets….
Where’s the beef on your webpage?
Webpages are an important part of most law firms’ marketing strategy these days. It used to be that webpage advertising was viewed as optional. These days, very few law firms are effectively able to succeed without an effective webpage. When hiring somebody to put together a webpage, or developing a webpage on your own, there…