How a grumpy Google can impact your search engine rankings

Webpage marketing is an important component of most law firms today. This is particularly true for law firms that have a webpage and rely on getting leads from the webpage itself. No matter the area of law, many when they are looking for an attorney put in relevant search terms in a search engine such…

Where’s the beef on your webpage?

Webpages are an important part of most law firms’ marketing strategy these days.  It used to be that webpage advertising was viewed as optional.  These days, very few law firms are effectively able to succeed today without an effective webpage. When hiring somebody to put together a webpage, or developing a webpage on your own,…

What is anchor text in law firm webpage linking?

Many lawyers and law firms have a hard time understanding the concept of linking for search engine optimization purposes.  A link is any time another webpage on the internet point back to your law firm’s webpage domain address. To rank high online, law firms would historically gets lots of links.  Lots of links meant that…

Webpage backlinks are not dead

When law firms would focus on search engine optimization (“seo”) for their law firm webpage, not that long ago, it used to be that backlinks was the focus.  A law firm could pay a company to get them hundreds or thousands of backlinks.  Miraculously, the law firm would rank at the top of the search…

Why you should take SEO advice with skepticism

If you have a law firm webpage, you are probably concerned about where your webpage ranks organically.  Where your webpage ranks organically can have a big effect on the success of your law firm. If your webpage shows at the top of relevant searches for your practice of law, this can be a huge boom…

Should a law firm worry about search engine optimization?

Many law firms enlist a marketing firm of some variety to put together and manage their webpage.  The hope is the marketing company can handle the webpage marketing.  The law firm’s attorney can then go back to the practice of law. If the webpage ranks high on the organic search rankings, and the phone is…